After logging into your account, click on the "Create timer" button
Choose the timer template that suits you best for your email company.
In the field indicated on the screen below you indicate the date and time of the end of your event.
Then, in the "Timezone" field, select the desired time zone.
In the specified settings block, you can set the necessary color settings, language, font size and font family.
If you need more advanced settings, background images for the countdown timer and more, click on "Advanced Settings".
After all the necessary settings are set, save the timer by clicking on the "Save" button.
After that, the HTML code of your countdown timer for email will be available to you.
This code will always be available on your timer list, and you can easily copy it by clicking on the "Copy" button.
A countdown timer is used to create a sense of urgency and to persuade a customer to take immediate action. By giving the impression of scarcity and setting a deadline for your customers, they’re more likely to take action.
You’ve seen countdown timers used in marketing schemes before, maybe without even realizing it. They appear on landing pages and websites during sales or events and are often used on television (like shopping networks). Countdown timers are typically placed front and center but are often quite subtle.
Time-based scarcity as a method of marketing psychology is incredibly effective. By adding countdown timers to your email marketing strategy, you’ll instill a sense of urgency and scarcity (FOMO) through highly targeted content, delivered directly to your ideal customer.